US Equities Analysis

BKNG — Booking Holdings

Research evidence pack

Source-backed valuation visuals

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Loading verified market, valuation, and statement data.

2. Company Fundamentals

2.1 Competitiveness

Metric Value
Operating Margins 25.04%
Profit Margins 22.23%
Return on Assets 22.26%
Free Float 0.77B
Dividend Yield 0.89%
Short Int % Utilisation 3.15%

2.2 Growth

Metric Value
Revenue Growth 16.2%
Free Cash Flow 7.08B
EBITDA 12.3 (Ratio)
Enterprise Value 127.63B
EV/Revenue 4.61
EV/EBITDA 12.3

Revenue growth of 16.2% indicates steady, moderate expansion.

2.3 Management

Role Metric
Consensus Rating N/A

2.4 Return

Metric Value
Expected Return (Ann.)* 4.56%
Risk / Std Dev (Ann.)* 36.10%
1-Year Price Return* -1.98%

Latest Market Data (as of 2026-08-14, US Eastern time):

Metric Value
Last Price $212.06
52-Week Range $150.14 – $231.80
Observation Count 250 trading days

The return and risk statistics use daily adjusted closes from the retrieved one-year series and annualise daily moments using 252 trading days. The last price is the latest regular-market price reported for the stated date. Source: Yahoo Finance market data.

2.5 Valuation & Cash Flow

Valuation basis: The operating-company framework starts with reported EBIT, taxes, non-cash charges, capital expenditure and working-capital movement to derive unlevered free cash flow. It is a current-input research view, not an intrinsic-value target price because a sourced forecast and peer-beta workstream are still required.

Valuation input Value
Last market price $204.76
Market capitalisation $158.66B
Enterprise value proxy $160.75B
Revenue $26.92B
EBIT $8.45B
EBITDA $9.22B
Reported free cash flow $9.09B
Unlevered free cash flow $7.66B
FCF yield 5.73%
EV / EBITDA proxy 17.44x
Net debt / EBITDA 0.23x

WACC Workbench

WACC input Value
Risk-free rate 4.72%
Equity risk premium assumption 5.50%
Beta 1.07
Cost of equity 10.60%
Pre-tax cost of debt 8.89%
WACC 10.21%
WACC validation within standard range

2.6 Investor-Style Research Screen

Educational screen Result
Buffett-inspired cash-quality checks 4/4 evidenced checks
Lynch-inspired balance-and-growth checks 4/4 evidenced checks

Data lineage: Yahoo Finance public market and statement data; retrieval timestamp: 2026-08-17 23:28:17.566790 UTC; latest reported fiscal period: 2025-12-31 00:00:00. WACC uses a live 10-year Treasury proxy when available, a 5.50% ERP assumption, reported beta where available, and an interest-expense / average-debt proxy for cost of debt. This is research and analysis only, not personalized financial advice.

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